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In the world of e-commerce discount codes have been gaining considerable importance and have become an essential promotional tool both for customers and online shops. Customers can purchase the products they want at a lower price and companies generate revenues and improve their customers’ acquisition and retention.
Voucher codes are alphanumeric strings that provide customers with percentage or fixed discounts, free delivery or freebies. Promo codes can be found on specific coupon websites, online shops, social media or apps, and any user can get the discount code which best meets its his/her needs.
Let’s get an in-depth look at discount codes! Here below you will find a guide to help you become aware of all the kinds of promotional codes, when and where to use them, and their main features. Let’s see all the coupons you can take advantage of and all their distinguishing features.
Percentage-based discount codes are the most popular promo codes and offer a percentage off the total amount of the order as wells as off certain items. These promotional codes can be applied to either full price or clearance items. Sometimes a minimum spend is required.
These coupons offer a specific amount of money off a purchase, so that the customer already knows how much he is going to save. Pretty often a minimum purchase threshold is required.
Some online shops offer free delivery on any order or when a minimum threshold is met, but not as many as you might think. Free shipping discount codes make it possible to qualify for free delivery and pay no shipping fees – get rid of extra costs now!
Have you ever heard of freebie vouchers? This kind of coupon code offers one or more products for free. Just apply it at check-out and enjoy your free gift!
BOGO means “Buy One Get One” and it easy to assume what to expect from this promo code: when you buy a product, you will get one free. So when you buy 2 (or more) items you will only have to pay for one.
Cashback discount codes refund customers a certain percentage or fixed amount of money of the total purchase.
Public discount codes are accessible by anyone and are usually published on the official e-shops, coupon websites, social media or apps.
Unlike public voucher codes, private discount codes are not accessible by anyone as they are destined to a small group of users. Private promo codes can be personal and unique, which means they can be used for one purchase only. They are likely to published on specific websites or shared via confidential links.
This kind of promotional code can be either a percentage or fixed price discount, but its main feature has to deal with time as limited time promo codes are valid for just a few hours and their discount may change as time goes by. If you want to get the most out of these promo codes, it is extremely important to be as quick as possible and apply the code in time.
Now that you know more about the world of promo codes, let’s see how to use them. Once you have found the discount code you were looking for, you will need to copy and paste it into your cart where you will find a promotional box followed by messages such as “add your coupon here” or “do you have a discount code?” and this is where you need to enter your coupon code. If the voucher has been applied successfully, you will see a reduction on the total price of your purchase. Always make sure to always check terms and conditions and the expiry date of promo codes before using them. It is time to start saving!