Black Friday 2024: What to Expect and How to Save Money Online

What is and When is Black Friday

Black Friday is a phrase that's been in the US vocabulary for years. The day wasn't always a positive one though. The first time Black Friday was used was back in the 1800s when the stock market surrounding gold crashed. This caused millions to go bankrupt; a bad day for all.

In more recent times though, the phrase Black Friday was used by the police in 1950's Philadelphia. After Thanksgiving, there was the annual Army-Navy football game held in the city. This meant that huge crowds of people descended on the city causing chaos and requiring the police to work extra hard on the weekend. Retailers also took advantage of this, offering hugely discounted rates on merchandise and food in an attempt to make the most of the huge numbers.

As such, the tradition stuck, and now Black Friday's huge sales take place right after Thanksgiving. This does mean that the date changes each year. So this year, it's November 29th, 2024.

What to expect from Black Friday deals

There are a lot of exciting offers on Black Friday. Typically, you can expect these to be big ones, as this is the whole point. And, the discounts are applied store wide rather than being limited to just a few items or collections here and there. Usually, stores will offer bigger-than-normal discounts to encourage you to make a purchase. Unlike other discounts throughout the year, these can be anywhere from 50% off to 70%, which can make all the difference during your Christmas shop.

Better still, some will even have specific limited-time coupons added to their discounts. This can include as much as a further 20% off already discounted or sale items. These usually require a promo code to use, while Black Friday offers are typically automatically applied when you get to the checkout.

Black Friday promo codes: where to find them

Now, if you're looking for these promo codes, you're in luck. Here on Discoup.com, we have done the hard part for you. We have carefully collected all the Black Friday deals, discounts, and coupons we could find across all brands. Not only that, but they're all on one page so that you can find these deals quickly and easily.

To further help you out, we've got filters in place so that you sort through all the offers efficiently. You can filter by brand or by category so that you can get the offer that meets your needs quickly.

Once you've found the Black Friday coupon you wish to use, copy it. Then, go to the brand homepage and start shopping. Add the items you want to the cart and then head to the checkout. Before you finalize your checkout, check to find the promo code or discount box. Then, paste your copied Black Friday coupon code into the box and apply it to your order. You will see the discount applied, and then you can pay. Make sure that you've met all the terms and conditions (i.e., minimum spend), before you use it so that it will work.

Some major Black Friday promotions

While most US retailers and stores offer Black Friday discounts, some give bigger and better discounts than others. For instance, major brands and retailers such as SHEIN, Macy's, Sephora, Nike, and Adidas will often give huge discounts, which can be as much as 70% off their ranges. Better still, some of these larger brands will even start offering their discounts early, so that you can start your Christmas shopping as much as two weeks in advance of Black Friday itself.

Small and medium businesses also offer Black Friday deals though these tend to be smaller in size. And, they're usually only on Black Friday and for a few days after. This doesn't mean they're any less effective though. Any Black Friday deal is a great opportunity to claim a bargain, and save on that Christmas shopping list.