Need Summer Clothing? Trust Boden to Find the Best Ones at Discounted Prices

Summer Fashion Trends in the UK

As the summer approaches and the hot weather sets in, it's always important to consider the different clothing options you have. In the hot weather, staying comfortable is a must. And this is made relatively easy by careful selection of your outfits. Contrary to popular belief, the UK gets quite hot in the summer, being prepared is a must. For staying comfortable in the summer months, lightweight fabric that are made from breathable materials are a must. They should also be sun-friendly, with short sleeves and cropped trousers to get the sun as much as possible. Currently in the UK, the 90s style is back somewhat, with summer clothes featuring oversized garments for a loose silhouette, layering, wear-anywhere dresses, and muted colour palettes. For your feet, consider espadrilles, sandals and other shoes that keep your feet cool and comfortable when out and about.

Boden — a UK-based fashion brand

Based in the UK, Boden is a solid fashion brand that caters to men, women and children's fashion. The brand has taken the time to cultivate a strong brand storytelling approach thanks to the direct-to-consumer model it uses. It has a wide range of different clothing and footwear options, all of which are designed with a timeless British style as the focus point. Boden is also known for its high-quality craftsmanship, ensuring that all items are of the best quality and comfort no matter what you buy. Importantly, this means that comfort is a priority, so that clothes from Boden can be worn immediately for the very best comfort. The brand is also known for its 'yummy mummy' style and bright colours, which makes it very popular albeit slightly quirky and fun. Its joyful marketing and overtones make it a popular option. And, the fact that it offers reliable, consistent sizing is a major win.

How to Save on Summer Fashion

While staying comfortable during the summer is a must, it's not always easy to do so cheaply. Good quality, breathable clothes tend to come with a price tag, and this can mean that you're shelling out quite a bit if you're not careful. Luckily, there are some tips you can use to get your hands on some bargains. For one, you should always look in the sale part of the site as you can often find some greatly reduced items here. Using a sitee like Discoup.com/uk is also a good option, as it collects all the different coupons and discounts codes from the different brands and companies, listing them all in one place. You can then find the best Boden discount codes right here. For instance, there's currently 15% off your first womenswear order when you sign up for the Boden email newsletter. Subscribing to other newsletters for different brands is a great way to unlock first-order discounts or even get early access to sales. Similarly, joining a loyalty programme for ongoing perks, if you know you're going to shop there regularly, is also a great way to get quality items for less.